02/07/2023
(Morningstar) Company Sets Stage for Growth
DALLAS, Feb. 01, 2023 (GLOBE NEWSWIRE) — , the new integrated software and marketing solution for auto dealerships, is excited to announce three new leadership hires, including two veterans of CarOffer. The company is also moving into a larger office space in Dallas to keep pace with its growing team and client base.
02/25/2025
In 2025, a seamless mobile customer experience is essential for increasing conversions on dealership websites. The reason is simple – most car shoppers are now browsing inventory, comparing prices, and even completing purchases on their smartphones. If your site doesn’t deliver a fast, easy, mobile-friendly car dealer site experience, shoppers will quickly leave for a…
02/21/2025
Why Dealerships Must Shift from SEO to GEO Generative Engine Optimization (GEO) is the new frontier of search visibility. Traditional SEO relied on broad keywords, backlinks, and domain authority to improve rankings on search engines like Google. But with the rise of AI-driven search (e.g., ChatGPT, Gemini, and Perplexity), dealerships must now optimize their content…
02/18/2025
How can AI personalize the car buying experience, like Netflix does for movies? Artificial Intelligence (AI) can transform car dealerships by analyzing each customer’s preferences and behavior to deliver a Netflix-level personalization in car buying. Just as Netflix’s algorithms suggest content each viewer will love (over 80% of Netflix watch-time comes from its AI-driven recommendations),…
02/06/2025
Introduction As we move beyond the hype era of Artificial Intelligence (AI), it’s time to get specific about how this technology can transform dealers’ day-to-day work. Contrary to the common idea that AI exists only as chatbots or automated emails, it has the power to handle some of the most critical yet often-neglected tasks within…
01/27/2025
A Post-Ruling Landscape Today, a U.S. appeals court struck down the Biden-era Federal Trade Commission (FTC) regulations known as the “Combating Auto Retail Scams Rule” (CARS Rule). These rules, finalized in January 2024 but put on hold due to legal challenges, aimed to increase price transparency, curb deceptive “bait-and-switch” tactics, and protect consumers from being…